MARKETING MANAGER/MEDIA DESIGNER • Neuromechanical Innovations • Phoenix, AZ • 2013-Present
Team leader to deliver creative marketing solutions leveraging various mediums including web design and development, email blasts, CMS integration, copywriting, photography and videography to drive market growth.
• Reduced departmental costs by more than $150,000 in one year by streamlining and insourcing development activities.
• Conceptualized, designed and executed seasonal and holiday promotional advertising campaigns, generating over $200,000 in global annual sales.
• Maximized ongoing advertising campaigns with Infusionsoft CMS promotion codes to track, report and analyze campaign effectiveness.
• Implemented complete aesthetic and functionality redesign to print and web advertising including integration of YouTube™ video to marketing materials leading to an increase in visibility and sales.
• Developed online interactive solutions utilizing media, including webcam, digital signatures and form submissions to streamline customer contact, quality assurance and newsletter subscriptions
OWNER/MEDIA DESIGNER • State of the Art Media, LLC • 2001-Present
Established boutique multimedia firm offering marketing and web design, video production, and photography.
• Filmed and produced on-site videos for local businesses, leveraging beat cuts, titles, and graphics, delivering promotional collateral.
• Designed and produced in-store wall art collection for local fast food chain.
• Designed cloud-based, open source and HTML/CSS template responsive websites.
• Socious, Inc. • Mesa, AZ • 2011-2012
Served as Webmaster for 25,000 user group site, delivering graphic design for t-shirts, street banners, logos,photography and videography for conferences, and video production.
• Created marketing material including hanging banners, signage, t-shirts, and logos for company marathon event during a convention.
• Coordinated and organized resources and staff to conduct photo shoot for employees during a convention, eliminating need for extensive travel and expense to complete process.
• Shot and edited music video from convention sponsor’s musical performance.
WEB DESIGN CONSULTANT
• GoDaddy, Inc. • Phoenix, AZ • 2010-2011
Collaborated with customers to design websites and marketing tools according to their goals and specificationsthrough a full range of products and services.
• Reduced inbound calls, improved response time and minimized refunds through website development.
• Recognized for delivering exemplary customer service as evidenced by 100% customer satisfactionsurveys and 93% QA rating.
GRAPHIC ARTS MANAGER
• Pickford Escrow • Newport Beach, CA • 2010-2011
Successfully launched and managed company’s Graphic Design Department through development of best practices for department leadership and operations.
• Increased department productivity through use of software training, phone and onsite technical support.
EXTENDED CONTRACTOR ASSIGNMENTS
NETWORK ADMIN/MAGAZINE PRODUCTION MANAGER • Remedy Staffing • 2002-2004
COMPUTER CONSULTANT/TECH SUPPORT ANALYST • Sage/2000Soft/BlytheCo • 1995-2002
Computer/Studio Graphic Design Certification • Platt College • Irvine, CA • 1992
Business/Film • University of Wisconsin - Milwaukee • 1985
Business/Radio-TV-Film • University of Wisconsin - Oshkosh, WI • 1984
SKILLS AND EXPERTISE
Marketing Manager • Adobe CC2015 Suite • Web Design • Graphic Design • Infusionsoft CMS • Social Media Marketing • HTML5 and CSS Coding • Technical Support • Copywriting • Technical Writing • Screenplay Writing • Photography • Videography • Mac OSX/Windows 10 • IT Server & Email Management/CPanel/WHM